Wednesday

Leveraging the Low-Hanging Fruit

Email Received: I learned a new word today. I've seen/heard it a number of times over the last months, and didn't know what it meant. I finally remembered to look it up. It turns out that its actually pretty useful. Maybe you already know it.

It’s kinda cool!

Penultimate: next to last

Email Sent (Ty): Yes. I've seen it, understood it in context, but never given it much thought. Kind of a $5 word. Very grad-school-y (or sociological). Seems a bit hyped when you could say, “next to last.” But, yeah, shit. Good word. Gives away one's SES, for sure. Strategically placed, certainly a “value-added” word.

Email Received: And, actually, involves more syllables than, "next to last." Interesting.

Email Sent (Ty): It’s a job interview word. Not as pretentious as "vis a vis" - not as B-school as “leverage” - not as trite as the bad-corporate “low hanging fruit.”

“Penultimate” is fairly brainy.